Who doesn’t want to be beautiful? The beauty industry is one of the most ubiquitous for influencers. Here are our top picks of professional makeup artists, frequent makeup shoppers, and stay-at-home beauty enthusiasts.
In order to better understand how brands, agencies, and other groups of interest perceive influencer marketing, HYPR sent out an influencer marketing survey and received over 100 responses.
Instagram allows a diverse range of trends to gain popularity, as the most popular menswear influencers don’t follow the same theme, but have their own signature styles, each with a massive, cult-like following.
Many travel bloggers have cultivated engaged followings who admire their impressive photography and look to them for travel ideas and inspiration.
Marta Cygan is the Polish Parisienne fashion influencer behind the blog Life of Boheme. Her style is far from flashy. She keeps her looks simple, modern and sleek.
On Friday, June 21st, Marissa Casey Fuchs — director of brand partnerships at GOOP — had the engagement proposal of a lifetime in Paris.
Here are the Top 10 NYC Instagram food bloggers, who you can trust to share the best eats in the Big Apple.
Whether motivation comes in unbelievable transformation pictures, fun workout videos, or collaborations with brands that produce discounts on relevant and helpful products, here are top male fitness influencers.
67.6% of marketers consider finding relevant influencers their largest influencer marketing challenge. The HYPR platform is an influencer marketing software designed precisely to eliminate this challenge.
Influencers are enlisted for their unique ability to endorse brands to targeted audiences, while remaining true to their unique voice. It's a beneficial partnership for brands looking to attract and retain new customers.
Whether you're an established enterprise or a small business, getting your name out there is one of the most important (albeit challenging) factors to marketing your brand.
KOL, better known as Key Opinion Leaders, are what consumers are gravitating towards in hopes to filter the clutter that digital advertising has created.
More brands and agencies are turning to influencer marketing platforms to scale their programs. There are dozens of platforms out there, all with various pros and cons.
With millions of avid followers waiting for their fix of #OOTD (Outfits of the Day), every post fashion influencers have on social media is a potential financial transaction between brand and audience.
