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They're all the buzz these days: Micro-influencers, or influential content creators with fewer than 100,000 social media followers. We looked into industry trends and uncovered that micro-influencer accounts are the fastest growing segment on Instagram.
Why should you work with them? Check out this infographic from our friends at Shanebarker.com. And explore no further than HYPR's influencer marketing platform to discover and evaluate over 12 million+ micro-influencers who provably engage your target audience and generate ROI.
Executing an influencer-based campaign sounds simple enough. Get a few influential people, get them to participate in the marketing of your product, and watch the sales come in. Right?
Read MoreWhether you're an established enterprise or a small business, getting your name out there is one of the most important (albeit challenging) factors to marketing your brand.
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