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They're all the buzz these days: Micro-influencers, or influential content creators with fewer than 100,000 social media followers. We looked into industry trends and uncovered that micro-influencer accounts are the fastest growing segment on Instagram.
Why should you work with them? Check out this infographic from our friends at Shanebarker.com. And explore no further than HYPR's influencer marketing platform to discover and evaluate over 12 million+ micro-influencers who provably engage your target audience and generate ROI.
As you can probably imagine, influencers are busy people and getting their attention is not an easy task. So how can you make sure that your offer gets their attention?
Read MoreWord of mouth marketing—that recommendation from a friend, family member or colleague—is the most valuable marketing strategy a company can benefit from.
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