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They're all the buzz these days: Micro-influencers, or influential content creators with fewer than 100,000 social media followers. We looked into industry trends and uncovered that micro-influencer accounts are the fastest growing segment on Instagram.
Why should you work with them? Check out this infographic from our friends at Shanebarker.com. And explore no further than HYPR's influencer marketing platform to discover and evaluate over 12 million+ micro-influencers who provably engage your target audience and generate ROI.
Social sells, and here are the facts to prove it. If you're looking to invest more in your influencer marketing channel in lieu of more traditional advertising, here are plenty reasons to validate your choice.
Read MoreOver the past five to 10 years, influencer marketing has transformed into a $5 billion to $10 billion dollar industry (and it’s only continuing to grow).
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