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When it comes to influencer marketing, we at HYPR are always hustling to lead the pack in terms of thought leadership. We want to see three steps of ahead of where the industry is at. That's why you'll find us hosting events, panels, and workshops with key industry leaders.
Our own Ryan Berger (@thebergershop) was featured on Fox 5, chatting about influencer marketing. Watch the video below:
As influencer marketing and celebrity endorsements on social media have drawn a lot of attention by the MSM media, the FTC has been under pressure to take measures against dishonest influencers.
Read MoreNot any influencer marketing campaign will generate UGC. If the influencer doesn't have a high engagement rate with their followers, it's unlikely you'll really inspire much of a ripple effect.
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